Wednesday, 30 June 2010

Advertisement Deconstruction



- The only image that can be seen within the advertisement is the album cover itself. There are minor uses of editing in which the album cover is made to look like an ink blot, this itself could be a direct link to the name of the album (Artwork).

- The font used specifically on the band name and album name, I believe is a very sophisticated font. It is that largest of the fonts used which is clear to see why as it is an advertisement for their album. Another use of font is used on the other details of the advertisement, it seems to match with the editing of the album image fitting the same style of the ink blot again.

- The overall style of the magazine spread does suite the overall expectations that fans have come to expect from the band. It also represents the style of the grungy, dark and emo rock music.

- The advert seems to have changed the overall appearance of the band for this album, but in someways kept specific signifiers which cannot be explained because of the overhaul used on the image of the album.

- I believe the image being put across is that of an accomplished band as the name of the band itself is not included on the album cover.

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